Ongoing Services

Unhappy with the lack of results your website has brought in since it went live?
Frustrated with the length of time it takes your agency to make simple updates to your current website?
Unsure if your agency is as dedicated to your online success as you are?

Does any of this hit home with you? If so, we’d be happy to have an informal chat about the problems you’re currently facing online. Contact us today and find out how we can deliver you the results and online success your brand deserves.

Ensure maximum results and long-term success with the right ongoing services

You want your online strategy to continue to work for you over the long haul. This requires a long-term commitment on both you and your agency’s part. Make sure you’re putting your time and energy in the right places by understanding the following:

Should I continue to profit from my online strategy over the long term?
You put a lot of time and money into your online strategy, so to expect it to keep working for you over the long term is not an unreasonable request. In fact, it should be a given. However, your website will not continue to give you results on its own. It requires a long term commitment on both you and your agency’s part. Your website has to be current and flexible to move and grow with the market, and you need to be actively committed to keeping it up to date.

What should I expect from my agency in terms of ongoing services?
What you should expect from your agency is a commitment and a dedication to providing you with whatever ongoing services your long-term goals and objectives dictate that you require; whether that be continuous monitoring and tracking of your current website and strategy, a retained service agreement for regular site updates, or strategic online marketing campaigns. By listening to your needs and determining your goals, the right agency will help you decide and gain from maximum results.

What type of tracking and monitoring should I be doing once my online strategy is launched?
In one word, the answer is regular. Regular tracking, monitoring and updating of your online strategy is crucial for it’s ongoing success. You should be monitoring things like conversion rates, bounce rates, lead generation and click-through rates on a monthly basis. Market trends change regularly and you have to be aware of what’s going on on your website if you want to remain profitable. Sometimes a simple relocation of a certain call-to-action (CTA) will make an enormous difference – but without regular tracking and modifying, how would you ever know? A good agency will provide you with monthly monitoring and tracking and will host regular meetings where you will be well informed to make the right decisions regarding your online strategy.